Telecom

Aptech builds product knowledge through content creation & Instructor-Led Training (ILT) for 5000+ sales & channel members of market leader in mobile devices
Aker Kvaerner, Norway

Aptech builds product knowledge through content creation & Instructor-Led Training (ILT) for 5000+ sales & channel members of market leader in mobile devices

Customer Profile
A market & brand leader in mobile devices. The customer has built a diverse product portfolio to meet the needs of different consumer segments, ranging from entry-level phones to advanced business devices and high-performance multimedia devices.
Business Case
The customer was looking for consistent & quality product training for sales & channel members.

  • Training content had to be created & Instructor-Led Training (ILT) delivered for 5000+ employees across 50+ locations
  • Training was directly linked to sales output. It had to cover new products rolled out every year as well as existing ones
  • Every element of the process & operations had to meet the customer’s exacting standards.
Solution
Aptech created content & conducted training covering product information on new handsets to be introduced in the market.

Other than this, Aptech also:

  • Delivered training on handling sales queries, soft skills training & training on customer interaction.
  • Matched every benchmark set by the customer by relying heavily on process orientation & strength in content development.